CONTENT, MEDIA & PR
Hispanic, Marketing, Media & PR
Allow us to complement your existing marketing efforts, whether serving as your Hispanic Marketing Agency or simply, your content developer, there is a unique skill set to attracting, retaining and engaging Hispanics in the United States.
We will help you plan your next Hispanic marketing media campaign by negotiating the best rates and added value opportunities, including live interviews and social media promotions, to best serve you. With over 20 years of experience and deep-rooted network and market contacts, our team will help your organization cut through the clutter and language barriers and stand out.
I have had the privilege of working with Veronica Cool for almost a decade on various boards and legislative initiatives that have impacted on Hispanics and Hispanic owned businesses in Maryland.
As a leader in the Maryland Hispanic community, her insight and ability to find common ground with diverse groups and organizations has enhanced the Hispanic community’s outcomes in the business and legislative arenas.
I worked closely with Veronica during her tenure as head of the MDHCC. Her focused management style and coalition building skills provided a framework whereby the MDHCC was able to expand its power and influence throughout the state of Maryland.
Veronica is a principled and skilled leader; an unstoppable force of nature and any organization or business would be lucky to have on their side.
Spanish/ English/ Bilingual Content
We develop content for your social media platforms, newsletters, blogs, and any other marketing materials needed by your organization. Content can be in Spanish, English or a strategic combination known as Spanglish.
Our content is always culturally relevant for Spanish-speakers, including consumers, patients, students or voters and correctly written by native Spanish speakers in neutral Spanish.
Between Facebook, Twitter, LinkedIn, and Instagram, curating and creating relevant content can be overwhelming, especially when you’re trying to target Hispanics. Why only provide your content in English when you can also offer culturally relevant content in Spanish?
It is my extreme pleasure to speak highly on the persona of Veronica Cool. For ten years I have witnessed a dynamo in action, spinning synergies to life. She inherently possesses in-depth management, operational and leadership expertise embodied with an unmatched style of sophistication. The state-wide Maryland Hispanic Chamber of Commerce, a volunteer-run membership based organization representing 40,000 plus businesses took on a new force under Veronica’s leadership. Her success at 20 plus years of commercial banking that encompassed hundreds of loyal clients across the region was driven by her ability to be innovative on capital and lending structures, often uncovering local and state programs that businesses could leverage for growth. Veronica’s keen analytical and financial skills enabled her to become a front-line underwriter, troubleshooting issues prior to any formal submissions.
Not only is Veronica a success in business but her collaborative skills have amassed her a vast network of influential people, spanning many different industries, from non-profits to Fortune 100 firms and beyond to key legislators. She has the ability to affect better public policy and her testimony is sought after due to her credibility and expert knowledge on key issues. I am so proud to know her and honored to provide this testimonial to spur her new ventures in life.
Promotion & Social Media Marketing
Now that we have your message developed in authentic and engage Spanish- where do you promote it? Which Platforms? Media?
We can help.
We can stretch your budget and leverage the most effective platforms where your target Hispanic audience can be found.
DESIGN// COPY// REVISIONS// PRODUCTION SUPPORT
Leverage our native and cultural expertise to review your collateral, campaigns and creative assets. You can be comfortable in knowing that our entire, experienced, award-winning team is available to support your internal efforts, as little or as much as needed to deliver the most authentic, engaging and effective message required to engage Latinos in the United States.
Additionally, we provide design and creative support in the event you don’t have an in-house Spanish-speaking designer, audio engineer or editor to ensure the final product is exceptional.
From Voice Over, Transcripts, Subtitles, Brochures, Flyers, Newsletters to Video, Blogs, Websites-