In partnership with the Maryland State Board of Elections, Cool launched a nine-week Hispanic outreach campaign to inform, promote, and motivate eligible members of the Hispanic community to vote in the Maryland 2022 Primary Election.

Through community outreach, traditional media, special events, and grassroots efforts, our extensive campaign yielded nearly three million impressions across the State of Maryland! We are proud to support the movement for Latinos to exercise their right to vote, and we’re already looking ahead to November’s primary elections!

A big thank you to our partners in this effort, including Dr. Gilberto Zelaya of the Montgomery County Board of Elections, Dr. Gabriela Lemus of Maryland Latinos Unidos, Ramón Palencia-Calvo of Chispa Maryland, and Francisco “Chele” González of the Latino morning show “Los Reyes de la Mañana” on La Nueva 87.7 FM, award-winning journalist Pedro Palomino of Somos Baltimore Latino, radio personality, blogger, and Latino influencer Jenny “The Voice” Hernandez, El Tiempo Latino journalist and La Agenda Radio personality Milagros Meléndez, and statewide community leader Walkiria Pool of Centro de Apoyo Familiar.

Check out the recording- ¡en Español!

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