by Veronica Cool | Jul 21, 2023 | Blog
How to Serve Limited English Proficiency Communities Imagine the frustration and challenges of trying to navigate the intricacies of daily life, whether it’s accessing vital services or understanding information, while grappling with a language in which you are...
by Veronica Cool | Jun 5, 2023 | Blog
We know AI is here to stay, so there’s no need to incur any costs for translations anymore – right? Yet, your organization pays for marketers, including several individuals in that department, from copywriters, to editors, and publicists. So what’s the difference?...
by Veronica Cool | May 23, 2023 | Blog
As the Hispanic population in the United States continues to grow, it’s becoming increasingly important for organizations to develop relevant marketing and communication strategies that resonate with this audience. According to 2020 Census data, there are 62.1...
by Veronica Cool | Mar 28, 2023 | Blog
Hispanic women have represented a critical and growing segment of the U.S. labor market and economy for many years. Post-pandemic, this has translated to increased resilience of the American workforce, supporting the country’s economic recovery. While Latinas’...
by Veronica Cool | Mar 13, 2023 | Blog
As organizations continue to prioritize diversity and inclusion in the workplace, Employee Resource Groups (ERGs) have become an increasingly popular tool for engaging and retaining employees from diverse backgrounds and Latinos are no exception. A study by McKinsey...
by Veronica Cool | Mar 9, 2023 | Blog
Las consecuencias de la pandemia del COVID-19 siguen afectando a distintas comunidades en todo el país. Por eso, las pequeñas empresas, las organizaciones sin fines de lucro y las agencias gubernamentales pueden enfrentar dificultades para encontrar la financiación...
