by Veronica Cool | Aug 8, 2023 | Blog
Diversity, equity and inclusion are essential to business success in today’s challenging and fast-paced global business landscape. Latinos comprise the largest minority group in the U.S., representing almost 20% of the total population. They also account for a...
by Veronica Cool | Jul 25, 2023 | Blog
In today’s diverse workforce, engaging and developing employees from all backgrounds is fundamental for an organization’s success. The Latino workforce is a vital part of the U.S. economy, comprising 17.3% of the U.S. labor force. There were 29 million...
by Veronica Cool | Jul 21, 2023 | Blog
How to Serve Limited English Proficiency Communities Imagine the frustration and challenges of trying to navigate the intricacies of daily life, whether it’s accessing vital services or understanding information, while grappling with a language in which you are...
by Veronica Cool | Jun 5, 2023 | Blog
We know AI is here to stay, so there’s no need to incur any costs for translations anymore – right? Yet, your organization pays for marketers, including several individuals in that department, from copywriters, to editors, and publicists. So what’s the difference?...
by Veronica Cool | May 23, 2023 | Blog
As the Hispanic population in the United States continues to grow, it’s becoming increasingly important for organizations to develop relevant marketing and communication strategies that resonate with this audience. According to 2020 Census data, there are 62.1...
by Veronica Cool | Mar 28, 2023 | Blog
Hispanic women have represented a critical and growing segment of the U.S. labor market and economy for many years. Post-pandemic, this has translated to increased resilience of the American workforce, supporting the country’s economic recovery. While Latinas’...
